Genesis is proud to announce the release of the new carbon Zero frame which was debuted by the Madison Genesis (UCI Continental) road team at the first stage of the Tour of Britain in Wales yesterday, Sunday 6 September. After a ground-breaking 2014, Genesis has launched its new frame in a range that consists of three complete bikes and two framesets. Of the complete sets, the range is mad..
Copenhagen based - Ian gives us the story of his custom Croix just recently painted by John Burke from Cromaworks. Photo credit: Ian Miles     I have ridden mountain bikes for many years but really only using them for urban and country track use. Whilst back in the UK I purchased a cheapish Pinarello road bike and used to ride alot in Windsor Great Park and somet..

2016 Longitude

July 7th, 2015

Longitude was the surprise trump card in the pack for last years’ range. As a brand new model (alongside the Tour de Fer) we were cautious of how well they’d be received and undercooked the numbers, selling out too early in the season. Apologies for those we disappointed. What it did show was that there was a healthy number of you out there looking for that versatile bike to take yo..
“I thought all road bikes were gravel road bikes? I’ve been riding my bikes on gravel and more accurately—unpaved dirt roads and trails—for decades.” Tom Ritchey   Datum is our second carbon-framed model, following hot on the heels of the Zero with the traditional Genesis unconventional twist. Using our longstanding Equilibrium geometry as the star..


April 21st, 2015

It doesn't feel so long ago that Giorgio and Francesco from MONTANUS took a couple of Caribou fatbikes from us, headed into the wilderness and then started teasing us with some stunning photography. We'll let the film do the talking though - feet up, kettle on, enjoy... MONTANUS - The COLD VEIN from MONTANUS on Vimeo. The call of the mountain is even stronger during winter,..
The Sportline Show was host to the official launch of the 2015 Madison Genesis team, something that we’re super excited to continue working on! Along with introductions for the riders and a goosebump enducing look back at the successes of last year, the new Volare was displayed for the first time and caused quite the stir… The new bike has had a few changes for 2015, most ..